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Gold Offers return to boost Warwickshire tourism

‘Enjoywarwickshire.com’ the Warwickshire County Council tourism website has re-launched it’s successful Warwickshire Gold Offers scheme which lists what special offers are available in the county from tourism related businesses.

The special offers within the scheme were originally devised to support businesses in the wake of last year’s floods.  The special offers within the scheme are open to both residents and visitors to the county and aim to remind people that it’s ‘not that far for a good day out!’

All Warwickshire businesses within the accommodation, restaurant, visitor attraction and retail sectors have been invited to submit special offers to a Warwickshire Gold Offers webpage.  These could take the form of a two for one offer or a percentage discount, and can be an existing or a specially created offer.

To take advantage of any of the excellent offers, users simply need to visit the website at http://www.warwickshire.gov.uk/goldoffers to check out what’s available and confirm the terms of the offer prior to their visit. Businesses have the opportunity to add their own Gold Offer can do so from the webpage by following the onscreen instructions. This service is entirely free to all Warwickshire businesses.

To raise awareness of Warwickshire Gold Offers further, the county is using the Advantage West Midlands Easter marketing campaign to advertise on Stagecoach and County Council buses and across trains throughout the midlands from Wolverhampton down to High Wycombe.

Further promotion will take place via the Warwickshire County Council website and emails to residents and tourists, inviting them to visit the webpage to see what offers are available.

Nearly 150 businesses in the county have signed up to the Gold Offers scheme.

Councilor Chris Saint, Warwickshire County Council’s portfolio holder for economic development, said:  “Last year, the floods presented tourism businesses with many challenges.  The County Council’s Gold Offers Scheme really put across the message that Warwickshire continued to be open for business.

“We are grateful to Advantage West Midlands for giving us the opportunity to further develop Warwickshire’s tourism trade.  We hope that this push from the County Council will help bring in a good deal of the tourism trade to Warwickshire as more and more people across the country realise what we have to offer.”

Some offers within the scheme are only open for a set period so please make sure you see the website for details on what’s available. There are already some excellent offers available, with new offers advertised every day so make sure you don’t miss out! To find out what is available go to http://www.warwickshire.gov.uk/goldoffers.